composer/songwriter/performer/arranger/blogger

Show Promotion

SHOW PROMOTION

Working as a promoter and talent buyer, building bills around national acts and around my own acts

 

Squirt Gun Warriors opening for Less Than Jake, 2012 at The Varsity Theatre in Baton Rouge

Squirt Gun Warriors opening for Less Than Jake, 2012 at The Varsity Theatre in Baton Rouge

Rag-a-Muffin headlining, 2016 at the Spanish Moon in Baton Rouge

Rag-a-Muffin headlining, 2016 at the Spanish Moon in Baton Rouge

King Jane performs, 2018 at Gold Sounds in Bushwick, Brooklyn

King Jane performs, 2018 at Gold Sounds in Bushwick, Brooklyn


PROMOTIONAL MEDIUMS

While Facebook and Instagram reign supreme as the most efficient ways to reach people through social media, other more traditional methods of promo have proven to still be effective.

Me posing with a magazine interview I did in promotion of a show in 2013

Me posing with a magazine interview I did in promotion of a show in 2013

A local newspaper spot promoting our show opening up for Fishbone in 2012

A local newspaper spot promoting our show opening up for Fishbone in 2012

Tracking the effectiveness of Facebook ad buys in 2013

Tracking the effectiveness of Facebook ad buys in 2013



MIKE’S SPECIAL SHOWS

A series of shows I did at an all ages venue in Baton Rouge called HTGT Thrift. We targeted high school students by distributing 11x17 and handbill style flyers to young fans at the different high schools around town. They would help us spread the word by distributing the flyers to their classmates. The idea was to build show bills with no fluff, where every act was worth seeing. In doing so, the next time they saw one of these goofy flyers at their school, they would know it was worth the time.

Jumping for joy at a “Mike’s Special Show”

Jumping for joy at a “Mike’s Special Show”

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